Twitter and Marketing – Twitiquette
What’s Twitiquette you ask?
It’s a word I just made up (although it might be out there in the Twittersphere – I didn’t look as thoroughly as I probably could have…), and this new word means ‘Twitter Etiquette’.
When you are figuring out twitter and marketing your business, it’s important that you keep a few things in mind and follow some basic rules of Twitter etiquette.
Here are a few suggestions:
1. Stay positive: Remember that your tweets, for better or worse, will remain a permanent part of the internet universe from now until there is no more internet. You’re building a legacy, even while using twitter and marketing your business. Make sure it’s something you’ll be proud to stand by if, one day off in the future, your grandchild comes up with some display that shows your tweets from years past. What impression do you want to leave behind?
2. Serve: There are a lot of things going on in social media these days, so much that the noise is getting greater and greater, so it’s more important that ever to stand out. One way you can do that is to approach twitter (and marketing your business on twitter) as a great way to serve your followers. Share relevant, valuable resources and your followers will appreciate it.
3. A little ‘TY’ goes a long way: ‘TY’ is an abbreviation for ‘Thank You’ (I’ll do a post sometime soon about abbreviations – I’ve been getting a lot of questions about them). Whenever someone re-tweets something you tweeted, take a moment to thank them. Ditto for #FF or #FollowFriday mentions or anything else. There is one exception…
4. Don’t spam: There’s a trend going on with Twitter right now where spammers have ‘wised up’ to the fact that most people don’t read their direct messages (DMs) anymore – that’s because they got so filled up with spam it could take 1/2 an hour to go through a day’s messages just to find one that wasn’t spam. Well, most people pay pretty close attention to their ‘@’ messages, so spammers have started using them to spread links and try to snare people into clicking. Make sure you don’t re-tweet (RT) one of those – you could be spreading a malicious link, and your helping someone that is making Twitter more difficult for the rest of us.
Next post: How to tell if it’s spam…
Here’s to your success using Twitter and marketing your business!
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